Personal care
L'Oréal packaging targets
L'Oréal sells beauty products including skincare, makeup, haircare and fragrance. It reports that half of the plastics in its packaging were recycled or biobased in 2025.
By Sandeepa Kulkarni
Sources consulted 12 October 2026
Status: Live Sourced from company reports; not yet re-checked by a second analyst. How this database works
- Headquarters
- France
- End uses
- Personal care
- Materials named in its targets
- Plastic
- Website
- loreal.com
Packaging targets and progress
-
Reduce virgin plastic for product packaging by 50% in absolute terms by 2030 vs 2019
Latest reported: Not reported in source
“By 2030, reduce the use of virgin plastic for product packaging by 50% in absolute terms, compared to 2019.”
-
50% of all product packaging materials from recycled or biobased sources by 2030
Latest reported: 50% recycled or biobased plastics (2025)
“the Group used 50% recycled or biobased plastics in its packaging in 2025”
About this database
- Purpose
- To help packaging makers and suppliers see what large buyers have committed to publicly, by end use and region, and how far they have got.
- Coverage
- 42 large brand owners and retailers so far, chosen for their size in packaging demand. It is not a complete list of buyers in any market.
- Data sources
- Each company's own sustainability, annual and ESG reports, press releases and filings, plus official sources where a pledge was made to a public body.
- Methodology
- For each target we record the wording, the target year, the latest progress the company reports and a short quote from the source. Status says met or missed only when the company states the result; otherwise it shows in progress or not reported.
- Limitations
- Companies report on different bases and years. Headquarters countries are added by our analysts and are not separately sourced. Rows have not yet been re-checked by a second analyst. No contacts, purchase volumes, supplier relationships or pack specifications are included.
- Access
- Free to read and to download as CSV. For an analysis of a buyer group for your products, ask for a buyer briefing.
Selling packaging to these companies?
We map a buyer's public commitments and deadlines to the materials and formats they affect, and assess the opportunity for converters and material suppliers.